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Nutritionists, health coaches, doctors, therapists, counselors and all healers in health and wellness
Write that book – finally! All the steps that go into writing your book
Accelerate the growth of your health and wellness business!
Have an impact by expanding your reach and sharing your message with more people!
Tuesday, 8:30am
From: Trudy Scott, Folsom, California
Dear healing professional,
If you've always dreamed of writing a book so you can expand your reach and share your important message with even more people, BUT don't really know how to get started or don't know exactly what goes into the process of book-writing (and believe you me, it's more than you realize!), you're in the right place...
Writing a book is a LOT of work but you can make it easier!
 Seeing MY book on display at the Avid Reader bookstore was thrilling! |
Just think about all these aspects of writing a book… firstly, if and why you should even write a book. And then… where to start, what goes into the proposal, legal considerations (this one was rather a nightmare), doing and organizing the research and we haven't even got to the actual writing. There's writing the table of contents, writing sample chapters, and coming up with the name of your book and subtitle. For some people, solutions to writer's block have to be found. And then there is the cover, copyediting, getting endorsements and permissions, and finally the launch of your book.
Writing is just the start – now you must market and sell it. You have to start marketing and promoting your book much sooner than you think – you'd be surprised how much sooner! And there is so much you can do to start getting exposure right now – before you've even written a word!
Imagine if you could find a program that showed you what to expect, that provided you with checklists to follow, book resources galore and mega-support so you can actually continue running your business and making a living while you're writing your book.
Imagine if there was a program that highlighted the many marketing and PR tools: a website and blog, a newsletter, free and paid speaking, social media, HARO, book reviews, TV and radio interviews, press releases and more.
Well, I'm here to help with my info-packed program...
In this program, I share what I learned during the writing of my book – the goods, the bads, the lessons learned and the triumphs. I also share everything I've learned since then, because I am already working on my second book and want it to be even better and to reach even more people.
And because each author has a different experience, I also share gems from other health and nutrition authors…gems about self-publishing, crowd-funding (making money up-front to pay for your book), being a co-author, writing a recipe book and more. I interviewed many great authors and you get to hear their stories, advice and inspirations!
Imagine this...
- "I am an author"!
- holding YOUR book in your hand!
- seeing YOUR book on store shelves!
- doing book signings!
- receiving your first royalty check!
- growing your business!
- reaching more people with your important message!
- getting emails and phone calls from people saying "your book changed my life"!
This info-packed and inspiring program is yours for just $97(regularly $129) Let me help you write that book – finally! So you can grow your business and reach more people!
Here's just a sampling of what you'll learn...
What does passion have to do with it?- The big reach: how I have reached 45+ million and how I got featured in Cosmopolitan and Glamour magazines – and how you can too
- How important is it to be an expert? – you may be surprised!
- How much you actually make selling books
- 20+ more ways to grow your business when you are an author
- The best tips from savvy published authors
The 22 steps that go into writing a book- How long does each step take?
- The anatomy of a book proposal (and why you need one even if you self-publish). You'll get a copy of my actual proposal for "The Antianxiety Food Solution" and I'll show you how it changed from day 1 to publication
- How to find the ideal publisher and agent for your book (if you choose the traditional route)
- What are your options for self-publishing?
- How to get over writers block – practical tips and some surprising nutritional tools
- The importance of professional editing and the 3 types of editing you need
- What goes into picking a title and subtitle, and the book cover
- Doing the research and having great references
- How to get the best foreword, endorsements and peer reviews
- When is THE best time to start marketing your book?
- What are the best resources for learning to market your book and your business
- 20+ simple no-cost (and a few low-cost) marketing tips you can implement tomorrow
- Speaking: why it's so great? free or paid? how to get gigs?
- Conferences: exhibiting and doing poster presentations
- HARO: The best zero-cost media tool and how I use it to get 5+ hits a month
- The 2 best ways to effectively use press releases to get media coverage
- The power of testimonials, video and social media
 My poster presentation at 2012 Anxiety & Depression Association of America conference |
 My booth at the 2013 Nutritional Therapy Association conference |
- Join us to get all your questions answered and share your successes and ideas with others in the group
- If you can't make the call live, you'll have the opportunity to send in your questions ahead of time
You'll also get the following checklists:
- Research tracking
- Connecting with researchers
- Word count/page tracking
- Reviews and endorsements tracking
- Steps for submitting a speaking proposal
- Steps for having a booth at an event
- Media tracking
Plus, you will receive these juicy bonuses, too!
Bonus #1
Interview with Melissa McLean Jory, MNT, co-author of "The Gluten-Free Edge"
- why she is a big fan of blogging
- how she found a traditional publisher
- why client stories make such a difference in a book
- what she found challenging and why writing her book was so rewarding
- her best tips for being a great writer
Bonus #2
Interview with Margaret Floyd, author of "Eat Naked"
- how she loves planning and strategizing the big picture
- how she's dreaming big (ie. Oprah!)
- why she loves her agent and believes having an agent is imperative when going the traditional publishing route
- the big advantages and value she sees in being traditionally published
- the pros and cons of being a co-author
- how to plan, test and budget for recipes when doing a recipe book
Bonus #3
Interview with Mira Dessy, NE, author of "The Pantry Principle"
- how she used CreateSpace to self-publish her book
- how she used Indiegogo, a crowd-funding platform to raise money first
- the importance of having a graphic designer for a professional interior layout
- the scary facts you need to know about having an index in your book
- how she pre-sold books at an event – before her book had even been published
Bonus #4
Interview with Stephanie Ann Adams LPC, "The Beginning Counselor's Survival Guide: The New Counselor's Plan for Success from Practicum to Licensure"
- how she self-published her book and why she decided to go this route despite having an offer from a traditional publisher
- why you shouldn't wait to write your book until you're an "expert."
- how to plan for the elements a publisher usually takes care of such as a book cover, copyediting, and permissions!
- how to build a following for your book by creating a community.
- how and why to host a virtual conference or telesummit
*And a very special bonus for the first 29 people who register!*
Interview with Sue Painter, The Confident Marketer
- you'll hear this important fact: "The problem is not that you aren't good at what you do, it's that you're obscure!" and what to do about it right away
- tips on how to start to build your list/tribe before you even write your book
- the right and wrong ways to do a newsletter
- the powerful social proof provided by testimonials and how to get great ones
Here's what you get:
- 3 live training calls and the audio MP3 recordings of the calls
- 3 Powerpoint PDFs of each training call
- Audio MP3 recoding of the Q and A call
- Live private Facebook group to share, ask questions and get motivation
- 4 bonus interviews with successful authors (as audio MP3s)
- 1 bonus interview with marketing guru Sue Painter (as audio MP3) for first 50 registrants ONLY
- Checklists and resources galore
All the live calls are recorded so if you can't make it live you can listen to the audio.
* * * Call Schedule * * *
The calls will be held at 5pm PST/ 8pm EST on the following dates:
- Call 1: Monday Sept 9
The big why: the reasons for and benefits of writing your book
- Call 2: Wednesday Sept 11
Everything you need to know about the book writing process
- Call 3: Monday Sept 16
Marketing and media magic: an introduction
- Q and A call: Wednesday Sept 18
Ready to finally write your book? Go here...
Here are some rave reviews...
...a well-spoken engaging presenter with a wealth of knowledge about writing a book and growing your audience
Trudy Scott is a well-spoken engaging presenter with a wealth of knowledge about writing a book and growing your audience. She was an inspirational and guiding force for me as I published my first book. I highly recommend her as someone with a strong body of knowledge in this area.
Mira Dessy
Holistic Health Practitioner and author of "The Pantry Principle"
grainsandmore.com
...I would work with Trudy again any day, just to get her perspective on effective marketing and promotion methods
I met Trudy while seeking speakers willing to share their worst nightmares in front of an audience. I was compiling a chapter in my book "From the Soapbox to the Stage: How to Use Your Passion to Start a Speaking Business", which grew too large for the book and now stands alone as a separate eBook. What started out as an online discussion of Trudy's speaking nightmare story, turned into a collaboration between Trudy and I on formatting and marketing ideas that she was ready and willing to share. She offered some top-notch promotional ideas that I had not thought of, adding high value to the eBook and it's purpose. I would work with Trudy again any day, just to get her perspective on effective marketing and promotion methods.
Bill Corbett, Author | Speaker | Producer
Author, "From the Soapbox to the Stage: How to Use Your Passion to Start a Speaking Business"
StartaSpeakingBusiness.com
Dr Hyla Cass heard me present "Write your book to grow your biz and extend your reach" at the annual 2013 National Association of Nutrition Professionals conference. Dr Cass is a seasoned and very successful author (and wonderful integrative psychiatrist) and agrees that you don't have to be an expert to write a book – in fact, you often become one in the process! Check out her resources and wonderful books at cassmd.com – "Natural Highs", "8 Weeks to Vibrant Health", "The Addicted Brain", "Supplement Your Prescription" and "St. John's Wort: Nature's Blues Buster".
The live program is over.
Be the first to learn about the home study version of this program when it becomes available by signing up for my special report "The Top 5 Myths About Writing a Really Great Book!" at:
www.WriteYourBookGrowYourBiz.com
Trudy Scott is an author, speaker, and coach with a passion for helping people to expand their reach and make a difference by writing a health and wellness book. When she isn't sharing her knowledge of how to navigate the publishing/speaking world, exhibiting, doing trade-shows and events, and getting media exposure, she's pursuing her other passion - speaking, coaching and counseling women on how to be their healthiest, look their best, and feel on-top-of-the-world emotionally. Trudy's first book "The Antianxiety Food Solution - How the Foods You Eat Can Help You Calm Your Anxious Mind, Improve Your Mood and End Cravings", was published by New Harbinger in 2011. Trudy's book consistently ranks in the top 100 anxiety books on Amazon and she has been featured in Cosmopolitan, Chatelaine and AARP, has appeared on Good Day Sacramento and Fox 40 morning shows, and been interviewed on the NPR/Capitol Public Radio Insight show by Jeffrey Callison. As more and more people asked her how she did it, she decided it was time to launch www.writeyourbookgrowyourbiz to share her insights, gems and inspirations!